Peer-to-peer texting beats phones, mail, and TV in terms of votes per dollar. With 90% open rates and unlimited scalability, there’s no reason your campaign shouldn’t be using text messaging to reach and engage with your voters.

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The Resistance Labs Difference

Volunteer Recruitment and Management

Resistance Labs can work with your volunteers or bring in thousands of trained texters who are hardcore volunteers looking for campaigns and candidates to support. If you’re running against a Republican, let our volunteers do the work for you! If not, we have online trainings and support staff ready to answer volunteer texters’ questions 7 days a week, so you can focus on winning your race.

Value Added Cell Phone Data

We make it easy and cheap to get the best data – we have scoured the country for the most accurate sets of data and negotiated the best bulk rates. We pass both the savings and a great list along to you. We’ve also texted millions of contacts across the country and in doing so identified engaged voters and activists. We put that data to work for you.

Campaign Strategy

We’ve run hundreds of campaigns at every level and sent millions of texts—we know how to integrate your texting program with the rest of your campaign plan, in field, comms, and finance. That way each of your team’s objectives is served by this extremely powerful communication tool rather than being at odds or competing for attention.

Script Testing and Best Practices

We’ve sent 7 million texts in 46 states and we use that experience and messaging research to help us craft the most effective content for you. We make sure the texts work by doing 24-hour turn-around testing period before a major push.

Texter Quality and Message Audits

We have systems in place to help analyze the results of texting campaigns and alert us if any texters seem like they might need a bit more coaching or support – and if any voters need some outreach from the campaign staff.

Ready to start texting and win your election?

Sample Ways to Text

Voter ID

Event Recruitment

Fundraising

GOTV